How to achieve more from your Internet investment.
It’s just not going to work.
Yes, there are millions of Internet surfers out there but they are not going to find your website unless you do something.
- You must budget for website promotion and/or search engine optimisation.
- You must put some effort into promoting your website.
Otherwise you may as well dig a hole and bury that beautiful (and expensive) new e-business.
The Good News…
The good news is that internet marketing and promotion can be a lot cheaper and reach many more people than a similar “off the Net” campaign.
Still the best promotion method on the Internet, search engine optimisation, can drive 1000′s of qualified leads to your website.
There are still many other excellent ways to promote your site. A customised Internet marketing plan will reveal the opportunities to promote and grow your e-business.
To be a success on the Net takes effort, just as it does in the off-line world. The difference is that on the Internet it can be done faster, cheaper and on a global scale that would be impossible using off-line methods.