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Get the latest goss from TM and the wider web industry, hints and tips for online business...and maybe an occasional little something extra, too.

November 26, 2020
Woman working at desk, with thought bubble showing differen domain name suffixes (.au, .hk, etc)

Domain name scams and how to spot them

Barely a month goes by without a client contacting us about a domain name scam attempt they’ve received. How do you protect yourself?
November 10, 2020

Is your password terrible? Answer 5 questions to find out.

The time has come for a little heart-to-heart about your passwords and security.
October 5, 2020
Woman holding up camera taking picture

Free stock images – Where we go for free stock photos

Some stock photos just look dated and take the whole tone of a website or marketing campaign down.
December 17, 2019

What makes a good website design: A quick primer

Website design has been in a state of constant change since the internet began in the 1980s. Back then it was simple text documents linking to other simple text documents.
October 9, 2019

The dangers of an unmaintained website

A client taught me something the other day. They’re a leader in strategic asset management (think infrastructure, not investment portfolios), and a major part of their […]
August 15, 2019

What’s the difference between web hosting and a domain name?

At Technology Matters, we think of ourselves as your resident web experts – except we’re in our funky Yarraville office instead of your basement. That’s why […]
April 2, 2019

Why you must advertise online

Once upon a time, customers used to do something called “logging on” to the internet. They would have a certain task – “check emails”, perhaps, or […]
January 29, 2019

A simple guide to decluttering your website

In 2019, decluttering is on trend. You only need to look at one of the most popular shows on Netflix to see that less is certainly […]
December 4, 2018

Must-haves on product pages on your ecommerce website

In ecommerce, every second counts. Your product pages must grab visitors’ attention, otherwise users won’t stick around for long.
October 30, 2018

5 types of emails to send out to your subscriber list

While email marketing has been around for many years, it’s still a leading marketing strategy to target, convert and track your online customer base.
August 8, 2018

Customer retention: How to keep your ecommerce customers coming back

In 2017, online shopping in Australia accounted for 8% of retail sales, and it is expected that by 2020, one in ten items will be bought […]
July 19, 2018

How to make Facebook’s algorithm work for your brand

Mark Zuckerberg’s 2018 announcement that Facebook’s algorithm will work to prioritise “meaningful interactions” from friends over brands has made it harder than ever for businesses to get […]