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Get the latest goss from TM and the wider web industry, hints and tips for online business...and maybe an occasional little something extra, too.

December 4, 2018

Product page must-haves on your ecommerce website

In ecommerce, every second counts. Your product pages must grab visitors’ attention, otherwise users won’t stick around for long.
October 30, 2018

5 emails to send to your subscriber list

While email marketing has been around for many years, it’s still a leading marketing strategy to target, convert and track your online customer base.
August 8, 2018

Customer retention: How to keep your ecommerce customers coming back

In 2017, online shopping in Australia accounted for 8% of retail sales, and it is expected that by 2020, one in ten items will be bought […]
July 19, 2018

How to make Facebook’s algorithm work for your brand

Mark Zuckerberg’s 2018 announcement that Facebook’s algorithm will work to prioritise “meaningful interactions” from friends over brands has made it harder than ever for businesses to get […]
June 13, 2018

Is it time to redesign your website?

You may have developed an amazing website — a year or two ago (or was it 10!).
October 18, 2017
Why would anyone hack my website?

Why would anyone hack my website?

Have you ever asked this question? It sounds like it could be reasonable, right?
June 21, 2017

We got a negative comment/bad review on social media! What do we do?!

There you are, minding your own business (literally). You check your social media notifications and whammo!
March 9, 2017
Speed: the hidden reason your SEO is failing

Speed: The hidden reason your SEO is failing

So, your website is beautiful. It’s fresh and full of unique, well-written content. It’s even got funky, flashy animation and big, beautiful slideshows. But…it’s just not […]
December 14, 2016
Swipe From Your Competitor’s Social Media Tactics and Perfect Your Own Strategy

Swipe from your competitor’s social media tactics and perfect your own strategy

Do you know what your business competitors are up to on social media? One of my favourite things to do when planning a new social media […]
October 6, 2016

How to write in the right tone for your online business

I’m a web developer by profession, but a writer by passion. Consequently, there’s a little piece of me that is secretly pleased when a client sends […]
August 30, 2016

End the waffle: 6 ideas to help you refine your web copy

Is there anything worse than a website that waffles on so much about how great they are but forgets to actually attract customers? Writing copy for […]
August 16, 2016

How to be a big deal on the internet – Part 3

Check out How to be a Big Deal on the Internet – Part 1 and Part 2 here.   We’re rounding the final bend of my […]